56. Consider the rectangles which contain the square in the $i$th row and $j$th column. There are $i$ possible positions for the upper edge of such a rectangle, $10-i$ for the lower edge, $j$ for the left edge, and $10-j$ for the right edge; thus we have $i(10-i) j(10-j)$ rectangles altogether, which is odd iff $i, j$ are both odd, i.e. iff $i, j \in\{1,3,5,7,9\}$. There are thus 25 unit squares which lie in an odd number of rectangles, so the answer is $81-25=56$.